In a world where social media is king when it comes to connecting with others, one neighborhood is completely changing the game—by getting back to the basics.
“People are social creatures. They need to connect one on one with those around them. Here at Belterra, we want to be that catalyst,” said Danijel Leiner, Lifestyle Director with CCMC, a property management team that oversees Belterra.
Belterra, located just west of Austin, Texas is like many other master-planned developments. It features a pool, splash pad, community center and miles of nature trails. But it’s not just the amenities that lure residents.
“It’s all about creating an experience,” says Leiner. “Our lifestyle management teams continually brainstorm new ways to bring neighbors together.”
From family campouts to fundraising 5ks, the neighborhood hosts dozens of events designed to bridge the gap between a diverse and growing community.
“In Belterra, we aren’t just selling houses, we’re selling a lifestyle,” says Leiner.
It’s a trend that’s picking up momentum across the country. According to Susan Frankle, managing director of the Gallup-Sharecare Well-Being Index, where neighbors share a sense of community, residents are more likely to feel safe and secure and have a lower fear of crime. People living in connected neighborhoods feel healthier and are happier about their lives.
“That all has an impact not only on the physical health of folks because they are more active, but it helps create connections and pride within their community, " Frankle says.
Leiner agrees, “Collaboration is key. I don’t just plan the events, I include residents in the process furthering that community feel. Our motto is ‘Keep it fresh, fun and friendly’. Other than that, the sky’s the limit.”
A simple concept that has a lasting impact.
LockTite Storage is a proud sponsor of many of Belterra’s neighborhood events. Most recently, LockTite helped host the National Night Out Celebration, an annual campaign that promotes police-community partnerships and neighborhood camaraderie to make our neighborhoods safer, more caring places to live.